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Your TikTok Shop agency in London
Social Tale runs TikTok Shop for brands from London. We are an official TikTok Shop Partner (TSP) and TikTok Affiliate Partner (TAP), and we have driven $120M+ in GMV (as of October 2026). Your shop is run by a pod led by a lead account manager, so you always know who is accountable.
For national market detail, see our UK TikTok Shop agency page.
What results has Social Tale delivered?
- $120M+ GMV driven on TikTok Shop (as of October 2026).
- Loop Earplugs: from $60K to $450K a month.
- Clients include Divi, Loop Earplugs and PetLab Co.
What do we run for your brand?
One team runs every lever of the channel. Full detail on our TikTok Shop management services page.
- TikTok Shop launch and management: setup, listings, offers, GBP pricing and shop health, then day-to-day running.
- Affiliates and creators: recruitment, briefs, samples and commission strategy.
- LIVE: strategy, hosts, scripting and scheduling.
- GMV Max ads: paid media behind proven creative.
- Content: shoppable video built for TikTok Shop.
Who is on the team?
Our team is in London and works with UK creators, UK pricing and UK compliance every day. We are an official TikTok Shop Partner and TikTok Affiliate Partner. Each brand gets a pod led by a lead account manager, covering creators, ads, LIVE and content. Founder Ashley Wright is involved in the brands we take on.
How does pricing work?
We charge a retainer plus performance, so our fee is tied to your growth. On top of that, plan for creator samples, affiliate commissions and ad spend. We set out the numbers on your strategy call.
Ready to talk?
Book a TikTok Shop strategy call: cal.com/socialtale/tiktok-strategy
Frequently asked questions
Where is Social Tale based?
Our team is in London. We run shops for brands across the UK, as well as the US and EU.
Is Social Tale an official TikTok Shop Partner?
Yes. We are an official TikTok Shop Partner (TSP) and TikTok Affiliate Partner (TAP).
What services do you offer?
TikTok Shop launch and management, affiliates and creators, LIVE, GMV Max ads and content, run by one pod.
Who runs our account day to day?
A pod led by a lead account manager, with specialists across creators, ads, LIVE and content.
How much does it cost?
A retainer plus performance. Creator samples, affiliate commissions and ad spend sit on top. We give exact numbers on the strategy call.
Do you only work with London brands?
No. We work with brands across the UK and beyond. See our UK TikTok Shop agency page.
How do we get started?
Book a strategy call at cal.com/socialtale/tiktok-strategy.
Ashley Wright, Founder & CEO, Social Tale. Ashley founded Social Tale after seeing brands spend heavily on Meta and Google while overlooking TikTok Shop. The agency has operated on TikTok Shop since the day it launched, has generated $120M+ in GMV across 50+ brands, activated 2,000+ creators and is an official TikTok Shop Partner across the UK, US and EU. Ashley is personally involved in every brand Social Tale takes on. [PLACEHOLDER: LinkedIn URL, headshot, any prior roles/credentials Ash wants listed; none verified beyond socialtale.co]
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