Case studies
Real results from real brands
We don't do hypotheticals. Every number below comes from brands we've scaled on TikTok Shop. Click any of them for the full story.
Featured: Haircare
Apply now
Divi Scalp & Hair Health
A top 5 haircare
brand on TikTok Shop
brand on TikTok Shop
Built from launch to a category leader in nine months through creator velocity, affiliate scale, and end-to-end operations.
Top 5
Haircare category
9 mo
To category leader
Live
Still scaling
$0MGMV generated
02
Consumer electronics
Loop Earplugs
$60K / mo$450K / mo
$0MTotal GMV
03
Beauty & nail care
Mylee
2,000+ affiliates4-month window
£0KAffiliate GMV
04
Sleep & wellness
Manta Sleep
$40K last 28 days600+ content / mo
$0KMonthly run rate
05
Health supplements
Myla's Moss
#1 Sea Moss brandIn 3 months
0%Revenue growth
06
Food & drink
Surreal
UK marketCreator-led
#1Cereal brand on TikTok Shop UK
07
DTC brand
TopCup
Standing startSix figures in a quarter
$0KIn under 90 days
08
Consumer electronics
TCL
Global brandStructured LIVE programme
LIVERun as a channel
09
Pet health & wellness
PetLab Co.
Real-time demonstrationConsistent cadence
LIVESelling at brand scale
10
Natural skincare
Primally Pure
All five pillarsOne dedicated pod
FullEnd-to-end management
Your brand here
The next case study
Apply in 2 minutes and book a discovery call. We'll get to know your brand and show you exactly how we'd scale it on TikTok Shop.
$0M+
GMV generated
0+
Brands scaled
0+
Creators activated
US / UK / EU
Official partner
What brands say
Don't take
our word for it
Social Tale helped us unlock the real potential of TikTok Shop, scaling our sales through smart affiliate outreach and top-tier creator partnerships.
Lauren Bonfig
Sr. Brand Marketing, Divi
Monthly revenue grew from $60K to $450K. Performance continues to climb month over month.
Jani Gysels
Loop Earplugs
Activated 2,000+ affiliates and drove £390K direct GMV within four months.
Melissa
Mylee · Beauty & Nail Care
TikTok Shop + Affiliate PartnerOfficial TSP & TAP · US · UK · EU
Ready to be our
next case study?
Apply in 2 minutes. We'll audit your brand and show you exactly how we'd scale it on TikTok Shop.
01
Apply
A 2-minute application. Every brand is reviewed personally, not by a bot.
02
Strategy call
Within 48 hours you speak directly with Ashley or the senior team.
03
Launch plan
If we're a fit, you get a custom 90-day roadmap for your shop.
Trusted by Divi · Loop Earplugs · Mylee · PetLab Co. · Manta Sleep and 45+ more brands