Now accepting brands for Q3 2026 launch, limited spots available   Apply now ›
DTC brand

TopCup. $100K in under 90 days.

TikTok Shop rewards speed. TopCup went from a standing start to $100K in less than 90 days — creator velocity, affiliate scale, and a shop built to convert from day one.

TopCup logo
$100K
In under 90 days
90
Days from launch to six figures
Live
Still scaling
The challenge

Prove the channel.
Fast.

TopCup came to us to prove TikTok Shop could be a real revenue channel — quickly. No slow ramp, no six-month runway: the mandate was traction inside the first quarter.

That kind of speed doesn't come from boosting a few videos. It takes shop, affiliates, content and offers all moving at once, from week one.

What we did

The system
behind the numbers

Everything launched in parallel — commerce operations, affiliate recruitment, and content velocity — so momentum compounded from the first week.

  • Full shop setup and optimisation — listings, offers, and storefront built to convert from day one
  • Aggressive affiliate recruitment in the first weeks, briefed on the angles that convert
  • Commission strategy designed to get creators posting daily, fast
  • Content velocity over polish — a continuous stream of authentic creator content
  • Doubling down on early winners — the creators, formats, and offers driving sales
TikTok Shop PartnerOfficial · US · UK · EU

Ready to be our
next case study?

Here's exactly what happens when you apply. No pressure, no sales script.

01

Apply

A 2-minute application. Every brand is reviewed personally, not by a bot.

02

Strategy call

Within 48 hours you speak directly with Ashley or the senior team.

03

Launch plan

If we're a fit, you get a custom 90-day roadmap for your shop.

Quick applicationNo obligationTailored to your brand
Trusted by Divi · Loop Earplugs · Mylee · PetLab Co. · Manta Sleep and 45+ more brands